Here are the quick explanations we repeat most often, without the design-school vocabulary headache.
Your phone, laptop, and office monitor all make color with light. Signs, banners, decals, and printed materials use inks, vinyl, paint, or physical materials.
That means the proof is a close visual guide, but it is not a perfect color match. Bright screen colors, especially blues, greens, oranges, and neons, can look different when produced.
RGB is for screens. It mixes red, green, and blue light.
CMYK is for printing. It mixes cyan, magenta, yellow, and black ink.
Some colors that glow beautifully on a screen cannot be reproduced exactly with print materials, so we may adjust them to get the best real-world result.
Vector files are built from shapes instead of pixels, so they can be made tiny or huge without getting blurry. Common vector formats include AI, EPS, PDF, and SVG.
Photos and screenshots are pixel images. They can work, but if they are too small, they may look blurry or jagged when enlarged.
Please review spelling, phone numbers, addresses, layout, size, colors, materials, quantities, placement, and any names or logos.
Approval means you are giving us the go-ahead to produce the sign/order from the proof shown.
Small corrections are normal. If a proof needs multiple rounds of redesign or a new direction, additional design time may apply.
We will let you know before adding any extra design fee.
If something looks off, please request changes instead of approving. A quick note now is much easier than fixing something after production starts.
